Mash Madness 2024

With Downtown Mash Madness just around the corner, anticipation is building as downtown breweries compete for the title and the traveling trophy. If you're familiar with the DTSF Burger Battle, think of Mash Madness as its sibling, but with a frothy twist – an array of downtown breweries showcasing their best concoctions. Unlike the burger battle, where hopping from one spot to another for a full meal might seem daunting, navigating through breweries to sample their contenders is much more feasible.


Speaking of breweries, Fernson Downtown has undergone some exciting changes, including the addition of coffee + tea and tantalizing new food offerings courtesy of Wagoo Burger. Now, you can indulge in the best of both worlds – a refreshing pint of beer or a steaming cup of coffee or tea, all under one roof! Check out our updated hours below and swing by our corner of downtown!

Updated Fernson Downtown Taproom + Coffeehouse Hours:

  • Monday: Closed

  • Tuesday- Wednesday: 7AM- 9PM

  • Thursday- Saturday: 7AM- 10PM

  • Sunday: 7AM- 9PM


The entry:

Now, let's dive into the star of the show and our entry for Mash Madness: Not So Shy Giant Imperial IPA. Bold, daring, and bursting with flavor, this brew beckons you to step out of your comfort zone and embark on an unparalleled adventure. Fear not, loyal fans of Shy Giant – your beloved classic brew remains steadfast alongside this audacious newcomer. Take the plunge and compare the two, discovering which one captures your palate's affection. With an ABV of 9.2%, it's a beer powerhouse, and Fernson reminds you to always enjoy responsibly!

Hop Variety:

Crafted with Mosaic™ and Azacca™ hops, Not So Shy delivers a symphony of tropical citrus, subtle pine, and a hint of spice.

Appearance, Aroma, & Flavor:

The hazy amber appearance sets the stage for a sensory journey, with each sip revealing layers of mango, pineapple, and a tantalizing spice that leaves a lasting impression. Not So Shy packs bold new flavor while paying homage to the original.

Whether this marks the beginning of a new series or a one-time IPA expedition, only time will tell. But for now, seize the moment and experience Not So Shy firsthand at Fernson Downtown during Mash Madness or grab it wherever good beer is sold! And don't forget to cast your vote using the DTSF digital passport. Cheers to a month filled with unforgettable brews and spirited competition!

Words By: Cole Casper

Cole Casper1 Comment